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Coffee with a Cause
2nd November, 2017

Coffee with a Cause

Blending, roasting and grinding are everyday undertakings for any coffee savant, but a small crew have charged themselves with a new mission for how we enjoy our coffee. Established by three friends back in 2013, adopting a 100% organic and ethical practice, Cru always seek to make their packaging as environmental friendly as possible.  

A company founded on a practise of using the best beans, from the best farms, each of Cru’s growers work hard to reinvest in their communities and the environment around them. Cru's founding purpose was simple, they wanted to get the best from their Nespresso machines. A quick trip to Kick Starter and CRU Kafe came to life. In part because they blend their finest high altitude beans before roasting and grinding them to perfection, the technique helping to capture flavour and freshness. Today, Cru is a team of 18 in West London, but the trio leading the charge still promise to keep bringing you the roasted and ground coffee as they always have, but its they’re mission to put a dent into the world’s plastic waste that really captures the imagination.

In their own words, “Responsibility doesn’t just lie with individuals; it’s up to businesses to stand up and do the right thing. That’s why we’re committed to creating an ethically sustainable business, and are constantly investing in our products to make sure we leave the smallest footprint possible on the planet.”

Cru won’t be happy until their box to bag to pod packaging is fully biodegradable. And with recent Greenpeace research stating, “Every piece of plastic ever made still exists today, it is both an admirable and powerful cause.

A tall task, but their spirit and sentiment is what makes it such a powerful movement. Cru, we’ll be part of your crew anytime.

For more information crukafe.com

Coffee with a Cause

Further Reading

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9th October, 2020 10% off, free hot chocolate & late check out this autumn

Come and explore the beauty of London in autumn with a cosy city getaway and enjoy 10% off your rooms, free Melt hot chocolates for each guest and late check out!

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7th October, 2020 Add breakfast to your stay for £5 in October

Breakfast is the most important meal of the day, so to set you up for a busy day exploring London our breakfast can be added to your booking for just £5 per person per day this October!

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22nd September, 2020 Extend your stay with a 7pm late check out

No one likes to rush. That's why we now offer the option to extend your check-out to 7pm so you can really make the most of you stay.

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9th September, 2020 Book now for extra treats & late check-out

We want to make your London mini-break even more special so we're including a few extra treats this September, including £10 per guest to spend in our lounge, goodies from REN and more. Book now before the offer ends.

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9th September, 2020 Eat Out to Help Out Extended at The Pilgrm

Good news! We've extended the Eat Out to Help Out offer this September so you can continue to enjoy up to 50% off per person on food and soft drinks from Monday to Wednesday at The Pilgrm.

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2nd July, 2020 Rooms Now Open: A Few Changes at The Pilgrm

We've missed our lovely guests and can't wait to welcome you all back to The Pilgrm soon. Here's a quick overview of some of the changes we're making to ensure the safest stay for everyone.

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Hello lovely friends, guests and neighbours!

We’ve missed you these last few months and are delighted to now be able to welcome you back to The Pilgrm. Many of the things you know and love will still be here, whilst a few changes will be in place to better the existing high standards and assure you that you’re in the safest hands.

Read more
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